The 2013 Dodge Dart has been on the road for about a year now and Dodge has figured out that drivers are consistently choosing specific options. To make it easier, these options are now put into Special Edition packages that drivers can choose from- at a lowered price.
Tim Kuniskis, President and CEO, Dodge Brand, said, “These new Dodge Dart Special Edition packages show how we’re listening to our customers. Since we launched the all-new Dart last June, we’ve been able to see how customers are ordering their Darts, and as a result, we have simplified our offerings to meet their requests – allowing us to offer them an even better value in the process.”
According to the press release, here is what you can pick and choose through if you are thinking about driving home your own 2013 Dodge Dart Special Edition Model:
- “New Dart SXT Special Edition package includes a black cross-hair grille, projector fog lamps, leather-wrapped steering wheel, cruise control, Bluetooth and class-exclusive features, including dark-tinted projector headlamps, LED racetrack tail lamps, integrated dual exhaust and front passenger seat in-seat storage for a U.S. Manufacturer’s Suggested Retail Price (MSRP) of just $595
- New Rallye Appearance Group lets buyers customize their Dart SXT Special Edition and includes a unique dark front fascia, Rallye badge and class-exclusive 17-inch Hyper Black aluminum wheels for a U.S. MSRP of $395
- New Dart Limited Special Edition package adds a power sunroof, heated front seats, heated steering wheel, dual zone automatic temperature control, SiriusXM Satellite Radio and class-exclusive features, including LED racetrack tail lamps, premium Nappa leather seats and Garmin Navigation on the 8.4-inch touch screen for a U.S. MSRP of just $1,810”
The 2013 Dodge Dart Special Edition Models should keep sales going strong. It is currently enjoying record breaking sales and won the award for having the highest total quality score for the compact car segment according to Strategic Vision Total Quality Index.